Hashtags in Flux: Are They Losing Their Luster in Digital Marketing?

Since Twitter’s adoption of hashtags in 2009, these little markers have been the backbone of online discovery—fueling trends, uniting communities, and delivering real-time updates. Yet today, as digital marketing continues to evolve, the role of hashtags is being hotly debated. Some argue that the magic is fading; others say they still hold value. So, what’s […]